by Colleen Myers | Dec 3, 2021 | Branding, Email Marketing, Marketing Strategy, News, Social Media
These days, a strong digital presence is required for any business that wants to bring in or engage with new and existing customers. But what is a digital presence? In short, it’s essentially what people find about your business when doing an online search,...
by Colleen Myers | Nov 18, 2021 | Branding, Content Marketing, Marketing Strategy, News
Marketing is all about telling your brand’s story in a way that will resonate with your audience. When communicating your message, you not only have to be committed to upholding your brand and its values but also show that you are committed to strengthening the...
by Vickie Rortvedt | Sep 2, 2021 | Branding, Content Marketing, News
Branded Content: What Is It? Branded content is a marketing technique that involves creating content that is directly linked to a brand, allowing consumers to make a stronger connection. Branded content seldom involves traditional advertising, such as TV commercials...
by Vickie Rortvedt | Aug 18, 2021 | Branding, Marketing Strategy, News
Digital marketing should be a continuous effort for your business. It takes time, resources, and strategy to ensure your company’s marketing campaigns are delivering results. Between staying on top of digital trends and monitoring what tactics are working for your...