Branded Live and Virtual Events


The River Valley Media Group hosts several branded live and virtual events throughout the year.  These local experiential marketing opportunities facilitate the promotion of your product or service through memorable experiences and promotional events including opportunities to raise awareness and increase customer engagement through direct interaction between your company and your target audience.

Event marketing with River Valley Media Group can help your company stand out in a crowded marketplace.  As well, we can assist you in combining event marketing with multimedia campaigns to create more meaningful and longer lasting relationships with your customers and potential customers.

Opportunities exist on many levels including sponsorships, public speaking, product demonstrations, product sampling, and exhibit booths, among others.  We will work with you to design a custom event marketing program that best fits the needs of your business.

Browse our events calendar below, and check back for frequent updates, to learn how you might be able leverage the power of River Valley Media Group’s event marketing opportunities to grow your business.

Stories of Honor

We salute reader-nominated veterans from western Wisconsin and southeast Minnesota during August in the Wednesday and weekend editions.

August 2020 Virtual Event

Person of the Year

Readers are encouraged to nominate someone they think had a significant and positive effect on the community. The winner will be profiled in the Jan. 1st edition.

La Crosse Tribune 2020 Person of the Year

Winona Daily News 2020 Person of the Year

Rising Stars

Rising Stars Under 40 is a regional program designed to recognize talented young professionals and community leaders, celebrate their achievements and encourage them to remain in the 14-county region. Honorees are chosen through an independent judging process. Nominees must be younger than 40 on Sept. 1 and work in the 7 Rivers Region.

The region includes:

Wisconsin: La Crosse, Vernon, Monroe, Jackson, Trempealeau, Buffalo, Juneau, Crawford and Pepin counties.
Minnesota: Winona, Houston and Fillmore counties.
Iowa: Winneshiek and Allamakee.

October 2020 Virtual Event

Heart of Healthcare

Nurses provide the heart of top-quality health care in our region. They are on the front lines for patients and families, showing compassion and dedication at all hours, day and night. To honor their spirit, we create a “The Heart of Health Care,” special section and event dedicated to these exceptional caregivers thanks to nominations from patients, families and co-workers.

May 2021 Virtual Event

June 2020 Virtual Event

Extra Effort

The La Crosse Tribune Extra Effort Awards honor seniors in our area who have been chosen by their high schools for their perseverance and dedication to overcoming obstacles or providing exemplary service to the community.

May 2020 Virtual Event