What We Do

Custom Marketing Solutions

River Valley Media Group provides tailored and comprehensive marketing solutions focused on your needs. With a full line-up of available print and digital media solutions, we can create a comprehensive and integrated multimedia plan to fit your individual goals and deliver results. We’ll not only design for results, we’ll prove them.

Our priority is to help your business engage customers and grow. And we do that by partnering with you, focusing on your priorities, and delivering marketing programs that contribute to your bottom line.

Below is an outline of the many products and services we offer and how they will be integrated into a comprehensive solution to reach your customers wherever they are on their journey to purchase.  Mouse over each item to learn how they fit into generating marketing solutions.

We will work with you to understand your business goals and combine only the right products and services to meet the objectives of your business.

                     

Build Awareness

Creating brand awareness is a key step in promoting a new product or reviving an older brand. Ideally, awareness of the brand may include the qualities that distinguish the product from its competition

Using the following tactics, your customers will begin to recognize who you are and why they want to become your customer.

  • Targeted Display Advertising
  • Re-Targeting and Re-marketing Services
  • Mobile Location Targeting
  • Streaming Services
  • Video Advertising

Customer Engagement

Brand fans and followers are not regular visitors to a brand’s social profiles. Companies need to reach out and engage with consumers in their news feed with enticing content that meets the consumer where they are in each moment.

 

  • Reputation Management
  • Text Message Marketing
  •  Social Content

Website Development

River Valley Media Group believes that a brands website is the center and foundation of a strong online presence. A mobile responsive website, built specifically with the target audience’s interests and experience in mind helps establish credibility and make the right first impression.

 

  • Responsive Website Design and Development
  • eCommerce & Custom Development
  • Website Content Development
  • Search Engine Optimization
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Print Advertising

Our 3 daily and 6 weekly newspapers reach more than 89,000 homes each week across La Crosse, Monroe, Vernon, Chippewa, and Dunn counties in southwestern Wisconsin; and Winona and Houston counties in southeastern Minnesota.
 
We can help you harness this influential medium to deliver your message alongside the most influential journalism in the marketplace.
 
Along with print advertising within our publications, we offer the ability to insert pre-printed inserts.  We can also direct mail your advertisement to every door within zip codes.